‘Heavy Metal’ Magazine Promotes Joe Illidge To Executive Editor With Kris Longo Joining As Chief Sales Officer

by Olly MacNamee

Joe Illidge

No sooner has Joe Illidge stepped into his new role as Co-Managing Editor of Heavy Metal magazine, only two months ago, and it he’s already been promoted to his new role of Executive Editor. Along with this promotion, as reported by The Hollywood Reporter (THR), is the news that Kris Longo joins the company as their Chief Sales Officer.
Kris Longo

Illidge was former senior editor for Lion Forge Comics and executive editor for Valiant Entertainment, telling THR, “Working in this exciting and expanded role at Heavy Metal is one of the biggest honors of my career.”
Meanwhile, new signing Longo will juggle this new role with his responsibilities to his own Geek Riot Media, the pop culture marketing agency he established in 2018. Before that, Longo spent over ten years as part of DC Comics’ custom solutions group, as well as serving as the VP of business development for Bonfire Agency.
Of course, all of this comes after a time of some unrest at Heavy Metal magazine, what with the ousting of Kevin Eastman as publisher as well as our own previous EiC Hannah Means-Shannon parting with the company not once but twice, beginning with the allegations of workplace bullying that did see two employees part with the company, eventually. That, and co-owner Jeff Krelitz leaving would suggest that Heavy Metal was not the best place to work environment for some.
Here’s hoping to smoother waters and better employer/employee relationships being established and developed all of which happened before Illidge’s employment with the long-running sci-fi and fantasy magazine. And, having met Joe previously, I can only say that he’s a man up for the job of cleaning house, developing the brand and steadying the ship away from the recent toxicity.
Congratulations to both Joe and Kris. We look forward to see what you do, and where Heavy Metal heads next.

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