SDCC 2018: Rainbow Brite Ongoing Series Shines At Dynamite

by James Ferguson

For many of us, the 1980’s represented a peak time for pop culture, spawning comics, cartoons, and films that resonated for an entire generation. These include Transformers, GI Joe, Voltron, Care Bears, and more. Rainbow Brite shined a little brighter than all the rest. What started as a greeting card character became a household name with TV specials, a feature film and loads of merchandise. This October, she makes the jump to comics with Dynamite Entertainment.

The all-ages comic, written by Jeremy Whitley and illustrated by Brittney Williams, is set as an ongoing series joining other licensed properties aimed at younger readers like Grumpy Cat, Nancy Drew, and Bob’s Burgers.
Writer Jeremy Whitley says:

Rainbow Brite captured the imaginations of kids born in the ’80s (like myself) as a fantasy heroine who could change the world not just through magic, but through kindness. She is a symbol of what can happen when we all work together and fight back against the shadows that want to drain all of the color from the world.

The Rainbow Brite comic picks up with Wisp and Willow, inseparable best friends from the same small town. One night Wisp discovers something stealing color from the world. She has to use her wits and the help of a new friend to escape this villain’s grasp.

Whitley continued:

The world needs a young hero clad in a rainbow now more than ever in a world where things are often simplified into black and white and it’s easy for people to turn their back on people not like them.

Fans attending San Diego Comic Con this week can meet Whitley in person signing Rainbow Brite posters at the PopMinded by Hallmark booth #1505. He’ll be there from 4 – 5:30 PM on Saturday, July 21st.

Nick Barrucci, CEO and Publisher of Dynamite Entertainment added:

We’re very excited to release this series for younger readers. Rainbow Brite has some history in comics, so we’re pleased to bring her back to print with Jeremy’s story which fans of all ages will love.

Rainbow Brite #1 will feature a number of different covers, including work from Paulina Ganucheau, Tony Fleecs, and a classic cover to start with. A Blank Authentix Edition will also be available. It will be solicited in the August 2018 issue of Previews and will be released in October 2018.

Leave a Reply

%d bloggers like this: